Octopus AI · by Thyssen Ads
Your Google Ads, run by AI. Built to make you more profit.
Octopus works inside your Google Ads account every day and has a brain that learns your store. It cuts waste, pushes your best sellers and scales what works, and gets smarter with every change.
BUILT ON €105M+ IN GOOGLE ADS REVENUE · A SPECIALIST WATCHES EVERY ACCOUNT · YOU KEEP FULL OWNERSHIP

What the AI proposes
169 CHANGES- −€212/mo waste
Block 'free shipping code'
Search terms
- +€1.9k revenue
Budget +15% · Shopping DK
Scaling
- ROAS +0.3
Cut 14 under-index products
Products
Octopus is built on the playbook behind every account Thyssen Ads manages.
The problem
Your account makes thousands of money decisions a day. Nobody reads them all.
A specialist alone
Reads a sample
The top 500 search terms. A few checks a week. Decisions from memory and gut feel.
Octopus
Reads everything
Every search term, product, bid, country and device. Every day. Decided against your targets.
Every decision nobody reads is money left in the account.
The Brain
Octopus has a brain. It remembers everything, and gets smarter every day.
Every change, every euro spent and every result in your account is stored in Octopus' brain. It learns what works for your store, keeps doing more of it, and never forgets a lesson.
Remembers every change
Every bid, budget, keyword and product change is logged with what happened next.
Learns from every result
Positive or negative, the impact is measured and stored. It doesn't make the same mistake twice.
Knows your business
Your targets, margins and best sellers shape every decision.
Gets better every day
The more data it gets, the better it performs. Month 6 is smarter than month 1.
How well Octopus knows your account
How it makes you money
Three levers, pulled every day
01
Cut the waste.
Finds every search term and product that spends without selling, and stops it.
02
Feed the winners.
Scores every product daily and moves budget to what sells at a profit.
03
Scale what works.
Raises budget while results beat your target. Pulls back the moment they don't.
Where the knowledge comes from
Octopus is trained on what worked in real accounts
Every rule Octopus follows was proven first by the Thyssen Ads team, in accounts like these. Octopus now applies that playbook to your account, every day.
Thyssen Ads agency results · The playbook Octopus is built on
Boxbollen
SWEDEN
$60M USD
Revenue in one year, scaling Google Ads and YouTube ads aggressively.
Lesson in Octopus
→ Aggressive scaling: push YouTube to fuel Google growth
Becker.dk
DENMARK
€100K → €400K+/mo
Google Ads revenue, ROAS from 6.0 to 9.35.
Lesson in Octopus
→ Product scoring: stop treating 800,000 products equally
Accent Clothing
UK
1.95 → 8.37 ROAS
Up to 51% of misallocated spend recovered in 5 months.
Lesson in Octopus
→ Waste detection: find the spend that never sells
Hundlands
SE · DE · AT · CH
+76%
Total store sales YoY, ROAS +39% while spend scaled 6x.
Lesson in Octopus
→ Scaling rules: grow spend only while ROAS holds
Scanfarma
SWEDEN
+200%
Revenue growth in 14 months.
Lesson in Octopus
→ Account structure: brand and non-brand separated
Unsolved
SWEDEN
6 markets
Turned profitable in six months, revenue +32% post-peak.
Lesson in Octopus
→ Country priorities: launch and scale market by market
A day in your account
What Octopus does before you wake up
06:00
Reads everything.
Every search term, product, bid, country and device.
06:10
Audits the account.
35 checks across 8 areas. Biggest leaks first.
06:20
Cleans search terms.
Blocks every irrelevant term, not just the top 500.
06:30
Scores every product.
Best sellers get the budget. Dead weight doesn't.
06:40
Fixes your feed.
Catches disapproved products and resubmits them.
07:00

Makes the changes.
Bids, budgets, keywords, campaigns. Each with a reason.
Every Monday a status update. Every month a full report.
See the full productOCTOPUS RESULT · BAMBOX.DK · FIRST 30 DAYS RUN BY OCTOPUS
More spend, more revenue, ROAS above target

You stay in control
It learns your business, then runs it
STEP 1 · ONBOARD
We teach it you.
Margins, product costs, hero products and your target.
STEP 2 · CO-PILOT
A specialist approves every change.
Every "no" comes with a reason it learns from.
STEP 3 · AUTOPILOT
It runs itself once 95%+ of its decisions are approved.
Still watched by a specialist.
Agency vs Octopus
Specialist-level work, without the agency price tag
Full Google Ads management. No long-term lock-in.
FAQ
Questions, answered
Get started
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